OK Go keep things creative

OK Go are building something of a reputation for going the extra mile with their music videos. Who could forget their extremely creative and originally choreographed treadmill dance routine for the song Here it goes again which has been copied and referenced many times including a recent obvious parody by Berocca to advertise their vitamin supplement. Yet somehow they have managed to surpass themselves. This is a very recent video of theirs for This too shall pass which obviously took a lot of time to get right. It is taken as one long, panning shot and is a lot of fun. It also brings to mind the classic Honda advert The Cog in which various parts of the car all interact in a long chain reaction.